Yeah, I get ya.
In my younger days, I sold the best product.......ME! It was actually pretty easy in corporate America. While there are some exceedingly intelligent CEO's, they generally delegate to far less intelligent and sharp individuals. While NOT bullshitting them, it was generally pretty easy to impress them and have them eating out of you hand. I've never been turned down on a job, but I sure have turned down quite a few.
After I left corporate America, tired of mergers and the crap that goes with it, I looked for something stimulating. I turned to my love before I entered the military, making cars fast. Saying technology made my old school knowledge obsolete is an understatement. I taught myself how to tune modern computer controlled vehicles. A long time friend had a performance shop. I showed him what I had built and how well it performed on the street and strip......selling myself again. It was not work in my mind, even though it was blood sweat and tears most of the time. I was having fun! Selling $250K builds was as fun as giving a guy a dyno tune and both were just as easy. The only difference was the client's level of disposable income. My friend was ecstatic! The fugger took me to a "Gentleman's club" after I sold a stupid crazy build to a major league baseball player. I was excited about the build, the money aspect was just a bonus!
It all comes down to knowing your product. More often than not, the product you're selling is YOU! The other stuff is superfluous .