Very cool, thank you!
I understand where you're coming from but the audience on instagram is much bigger than our site draws. We currently have 20.2K unique followers and get about 50 newcomers a day that have never been to our site or even know it exists, despite being courteously displayed in our instagram profile. It's a much more instant and concentrated way to interact with new and old community members alike. The downside to the instantaneous nature of instagram is that a lot of people miss posts too. I will start a thread here where I post everything from insta for the day so that way no one feels like they're missing anything.